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Wordmark logos with gold nuggets12/15/2023 The Pittsburgh Condors' uniforms sported their strikingly contemporary logo, and the New York Nets, newly installed in the state-of-the-art Nassau Coliseum, were a visage in stars and stripes, boldly rendered in red, white, and blue. The Floridians, a regional franchise that played their home games at various locations in the Sunshine State, were outfitted in flashy black uniforms with vertical "hot orange" and magenta stripes that needed no jersey lettering to identify the team, the brainchild of team owner Ned Doyle, co-founder of advertising powerhouse Doyle Dane Bernbach. In 1968 the Los Angeles Stars took the court clad in powder blue road jerseys with a funky wordmark that seemed to have been inspired by Southern California's ubiquitous Googie architecture of the era, embodied by the whimsical vernacular signage of the region's countless coffee shops, bowling alleys, and dry cleaners. The look of the ABA tracked the look of American professional sports in the late sixties, but as the league began to develop a vivid and vibrant identity, the visuals began to follow suit. Reliably staid varsity-inspired jerseys with vertically arched lettering dominated the circuit's early years, along with a series of fun, but often predictable logos. It also left behind a colorful and memorable visual legacy that still resonates today, fifty years after the league's inaugural season.Ī quick glance at the ABA's first uniforms reveals a sea of comfortably conservative togs, with precious little in the way of color or personality. ET on TNT, to fill out the rest of their teams.The American Basketball Association lasted less than a decade but it gifted us a great many good things, including the three-point shot, an endless highlight reel of slam dunks and gravity-defying 'fros, megastars Julius Erving, George Gervin, and Artis Gilmore, and four current NBA franchises-the Brooklyn Nets, Denver Nuggets, Indiana Pacers, and San Antonio Spurs. They’ll conduct a draft prior to tipoff of the 72nd annual NBA All-Star Game, which is set for 7:30 p.m. Team LeBron will be in the blue and black uniforms, while Team Giannis will wear the yellow and red uniforms. West, with 19-time All-Star LeBron James and seven-time All-Star Giannis Antetokounmpo set to choose their teams shortly before the game. This marks the sixth year the league has used the captain format rather than East vs. The stars are notably aligned with the formation of Utah’s five national parks, including (from left to right) Zion, Bryce Canyon, Capitol Reef, Canyonlands and Arches. The shorts, meanwhile, have the opposite gradient effect of the jerseys, fading from yellow to red or black to blue, and include a UTA23 wordmark on the waistband, five stars on the left leg and the All-Star Game’s secondary logo on the right. There’s also the league-wide memorial patch for late Boston Celtics great Bill Russell on the right shoulder of the jerseys, as shown above, though that doesn’t appear on the retail versions below. SHOP: 2023 NBA All-Star Game jerseys are available now! George and Moab.īoth uniforms are complete with white numbers and a white All-Star wordmark across the chest, as well as the Jordan Jumpman logo and KIA logo on opposite shoulders. The piping on the side of the uniforms pulls inspiration from the 2017-20 City Edition uniform, specifically, tracing the canals of the Bonneville Salt Flats rather than the roadways to St. □ New threads for the 2023 #NBAAllStar Game! /nvvgajEb0R- #NBAAllStar January 27, 2023
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